About Lassiter Marketing Group

Lassiter Marketing Group, founded by Susan Lassiter-Lyons in 2009, is a privately held financial publishing company.

We research, publish, market and fulfill premium investment advice for independent investors.

Whether you’re investing for income today or for a comfortable retirement, we believe strongly in bringing you low-risk/high-reward ideas and the advice to profit from them.

About Our Founder

Susan Lassiter-Lyons is an American investor, entrepreneur, author, and money coach.

She’s the founder and CEO of Lassiter Marketing Group, a privately held financial publishing company.

Susan started investing 1990 and has had a long career in finance managing private equity funds and real estate syndications.

Susan specializes in identifying public and private investment opportunities featuring asymmetric returns. She has had a successful 28-year history of managing money – both her own and others’.

Some of Susan’s notable accomplishments have been…

  • Founding and managing a private equity fund that delivered gains of $1,104,234.53 to her investors – an average 12.88% return.
  • Advising real estate companies who, as a result of her fundraising framework, have collectively raised more than $300 million in capital since 2004.
  • Managing portfolios that include 45 commercial properties, 17 tech start-ups, 26 cannabis companies, and more.
  • Editor of TheInvestorInsights.com and TheFranklinSociety.com, finance blogs exploring investments in the public and private markets.
  • Editor of CannaVestorLab.com, a cannabis investment newsletter and trade alerts service that realized gains of 300.67% in 2017.

In addition to her investing efforts, Susan is active with several non-profit organizations including the Beagle Freedom Project and Joyful Heart Foundation.

She graduated magna cum laude from Regis University with a B.S. in Business Administration and is a member of Alpha Sigma Nu, the Jesuit Honor Society.

Susan lives in Rancho Mirage, CA with her wife Annette and dogs Harper and Hank.